The Good Toy Group

Business Information
The Good Toy Group recruits and unites the best independent specialty toy stores in a member-owned buying group and marketing company. Today, we are 110+ toy store owners and 180+ storefronts across the US and Canada, serving more than 2 million families with Holiday and Seasonal Playbooks. We are a trusted partner offering personalized print and digital catalogs, a social media program, award-winning design, vendor partnerships, impactful buying programs, outstanding toy selection, expert marketing/business and industry strategies and exceptional support. We aim to add significant value to our Member-stores, support the Specialty Toy industry, and promote the healthy play & development of children everywhere!




Products:
New & Cool, Active Play, Arts & Crafts, Baby Toys & Gifts, Books, Building & Construction, Early Learning Toys, Games & Puzzles, Imaginative Play, Maker & DIY Kits, Outdoor Toys, Plush, STEM & Science Toys, Summer Activity Classes!, Tween & Teen, We Love to Travel!

Services:
Holiday and Seasonal Print & Digital Catalogs, A Social Media Program, Member Intelligence + Sharing, Special Vendor Programs and Community, Events Exclusives and More!

Brands:
4D Cityscape, Abrams-Hachette, ACD Toys, AirFort, Amahi Ukuleles, Ann Williams Group, Asmodee, ASWEETS, B4 Adventure, Banana Panda, Be Amazing Toys, BeginAgain, Blue Orange Games, Bright Stripes, Brightz, Bruder Toys, Bunny Hopkins, Carma Games, Cassidy Labs, Chooseco, Compendium, Corolle, Crazy Aaron's Puttyworld, Creative Education of Canada, Crocodile Creek, DJECO, Douglas Toys, Educational Insights, Eeboo, Elenco Electronics, Faber-Castell, Fascinations, Fashion Angels, Fat Brain Toys, Franklin Sports, Fun in Motion Toys, Funsparks, Good Banana, Gray Matters Games, Green Toys, GUND, HABA USA, Hands Craft, Handstand Kitchen, Hape Intl, Harrisville Designs, Hasbro, HearthSong, Heebie Jeebies, Highline Industries, Hog Wild, Horizon Group, Hotaling Imports, Insect Lore, iScream, JewelKeeper, JitteryGit, Kid Made Modern, Klee Naturals, Klutz, Leading Edge Novelty, Learning Advantage, Learning Resources, LEGO, License 2 Play, Little Kids, Loog Guitars, LumieWorld, Manhattan Toy, Marky Sparky, Mattel, Mavi Bandz, Melissa & Doug, Micro Kickboard, Mighty Fun, Mindscope, MindWare, Mobi Games, Mukikim, My Audio Life, National Sporting Goods, North Star Games, Odyssey Toys, Pandasaurus, Peaceable Kingdom, Pencil Grip Inc., PlanToys, Play Visions, Playmobil, PlayMonster, Plus-Plus USA, Professor Puzzle, Project Genius, Quarto Group, Quercetti, Ravensburger, Replogle Globes, Retevis, Roylco, Scholastic

Specialties:
We are known as industry leaders, for leadership in industry

Associations:
ASTRA - American Specialty Retailer Association, The Toy Association

Languages:
English

Established:
1999